August 16 has been announced as the date for
the Lucozade Sport 10 Kilometer Fun Run Reloaded, an event that provides
leverage for Lagosians to revel in the fun of running to maintain a
healthy lifestyle. It is the second edition of the event sponsored
by GlaxoSmithKline Consumer Nigeria Limited (GSK) as the maiden edition
held on November 23 2013.
GSK, makers of Lucozade Sport isotonic
drink and the Lagos State Ministry of Youth, Sport and Social Development are
collaborating to organize the 10 kilometers Marathon Fun Run to
provide vent for health conscious Lagosians and fitness lovers to live out
their passion in a secure and friendly event. The Memorandum of
Understanding for the partnership was signed last year and culminated in the
first race, which had a number of corporates and individuals registering and
participating in the event that ended with a colorful ceremony at the Muri
Okunola Park on Victoria Island.
Dubbed the Lucozade Sport Lagos City 10km Fun
Run, the event is targeted at Staff of Blue Chip organizations, Businessmen and
women, professional athletes and students of tertiary institutions who
otherwise may not have all the time to keep fit through regular exercises at
the gym.
According to Justin Korteasa, the Managing
Director of GSK, " the race which comes under our flagship sport
engagement brand, Lucozade Sport is another contribution of GSK to the emerging
Lagos Mega City concept. We have Route Plan that commences with a Start
Point in Marina and having every runner converge on the Finish Point
at Muri Okunola Park in Victoria Island".
The event was last
year endorsed by the Lagos State Athletics Association,
which serves as the Technical Partners. Participation in the event is
expected to have teams from leading corporate organizations and professional
marathon runners. Forms are already available at the Teslim Balogun Stadium,
Lagos State Athletics Association, Rowe Park, Connect Marketing Office at
Motorways, Alausa and online at www.lagoscity10kmrun.com.
It has so far remained
the major running event in Lagos State in the last two years and
Lucozade Sport has been sponsoring several other events including
the Lagos Cyclefest and the Lucozade Sport Open Air Workout which were all
aimed at promoting healthy living in the citizens.
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